Of Sneakers and Software

The Next Web reports that running app Runkeeper was purchased by sneaker firm Asics. Runkeeper CEO Jason Jacobs wrote: When we look ahead, it seems clear that the fitness brands of the future will not just make physical products, but will be embedded in the consumer journey in ways that will help keep people motivated and … Continue reading Of Sneakers and Software

Connected Health

Under Armour recently premiered a new fitness package called HealthBox, as part of a new chapter in the company’s Connected Health initiative. The package – whose gadgets are manufactured by smartphone maker HTC – includes a wi-if connected scale, sneakers (one shoe contains a little tracking pod), a heart rate chest strap, and a wristband activity … Continue reading Connected Health

The High End of Fitness

There’s an article in this week’s Economist about the cult of the hard-charging, emailing-from-the-treadmill-at-4am CEO. The article also describes the investments that companies have made in on-site fitness centers and coaches: This cult of hyper-performance is nurtured by a growing army of personal trainers and yoga coaches who make their living by fine-tuning and de-stressing business … Continue reading The High End of Fitness

Flyknits

Sneakers are notoriously subjective. Everyone has a unique body type, running style, and exercise environment. If Nike commercials and the “five-finger” movement are any indication, footwear companies have settled on a less-is-more philosophy, heavily pushing more minimalist footwear. Despite the subjective nature of sneaker advice, I’d like to offer some of my experience with a crossover … Continue reading Flyknits

Cold Weather Running

I took up running about three years ago, and have typically been a fair-weather jogger. I’d run outdoors – and more specifically, NYC’s phenomenal Greenway along the Hudson River – but only between the months of March and November. During the winter months, I’d only run in weather above forty degrees, or otherwise hit the treadmill at my college gym. However, I find running on a treadmill tedious and occasionally stomach-twisting, and much prefer the outdoors, whenever possible. This year, I decided to venture outside during the winter months, and  managed to squeeze out a few runs in 10-20 degree weather. Here are a few items I’ve found indispensable:

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